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Orientation and Week of Welcome are by far the most important times in terms of capturing the mindshare of incoming students. Their attention is at its highest peak when they come on campus for [...]

10 Things I Learned in One Internship/Summer You’d think that four months is a pretty short time, but for me the four summer months are when I learn the most (sorry school!). Summer for a student [...]

Like millions of people around the world, I’ve spent the past two weeks transfixed by the Olympics. Not only are we watching new stars emerge on the track, court, water and floor (and glued to [...]

Towards the tail-end of my summer holiday I was scrolling through Instagram – as you do – and came across this post on the Instagram for Business account:  Today, we're [...]

Since it dropped in Canada, I’ve been testing out Pokémon Go for two reasons: first, I think it’s important, as a marketer, to understand platforms and apps that have the potential to blow up. I [...]

With several of our team members away on holiday during July (myself included, hence why this blog post is a wee bit late! 🙈), our Slack channels were a bit quieter than usual. However, [...]